Marketing and Communications

Our Mission

The Office of Marketing and Communications elevates the global profile of the Freeman School of Business as a highly prominent business school that prepares future leaders and is making an impact on the most urgent issues of our time.

Guided by the School’s Strategic Plan 2022-27, we develop and deploy compelling and dynamic marketing and communications strategies to recruit prospective students, advance engagement among alumni and donors, and expand awareness of the School’s research enterprise and academic programs and people.

As the School’s in-house agency, we serve as communications and marketing counsel to faculty, staff and students. We create and disseminate a multimedia portfolio that builds pride among the School’s core audiences.

Who We Are

Leslie Monson
Executive Director of Marketing and Communications

Elizabeth Joint
Associate Director of Marketing

Mark Miester
Associate Director of Communications

Kyle Carter
Web Developer II

Alyssa Howard
Communications Specialist

What We Do

Working closely with school units, we seek to understand their needs and to respond with creative solutions that reflect best practices.

  • Marketing and communications strategy
  • Marketing and advertising campaigns
  • Web design and development
  • Freeman Business
  • Editorial content
  • Social media
  • Video and Photography
  • Media Engagement
  • Internal Communications

Our Vision

The A. B. Freeman School of Business is recognized as one of the nation’s top 25 schools of business with the support of a best-in-class coordinated marketing and communications program.

Our Values

Collegiality: We work as a team and value and support one another’s contributions and impact. We are outstanding partners to School leadership, faculty, staff and students and to colleagues across the University.

Excellence: We pride ourselves on developing impactful and creative marketing and communications strategies and materials that reflect the latest trends in technology and audience engagement.

Curiosity: We are deeply curious about the research, scholarship, and impact of our faculty and the innovation of our students and alumni. We constantly seek to identify opportunities to share these stories as broadly as possible. We are excellent listeners and problem solvers.

Integrity: We take our roles as representatives of the Freeman School seriously and hold ourselves to the highest ethical standards in all we do.

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